Grow your nonprofit website donation rate by 25% or your money back.*
*Terms apply
We are an award winning design agency specializing in donor engagement in the nonprofit sector.
Results are guaranteed. Here’s what we’ve done for some of our clients already:
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- Oxfam Canada saw a 235% increase in ad engagement.
- Kinship Heals raised $2.5M after our rebrand
- Carbon Engineering raised $5M after working with us
We’ve perfected donor engagement through our proprietary process.
It’s called Empathy Stimulation©. Here’s how it works.
- Using a combination of visual language, content and donor experience design, Empathy Stimulation© opens a two-way emotional channel through psychological triggers, building relationships with current and prospective donors.
- These triggers include wording, colors, images, videos, and other elements that can open your donor’s emotional gate, bypassing negative feelings such as pain or sadness your potential donor might feel from their day-to-day issues.
Once the channel is open, an equal exchange happens.
- Donors feel empathy for your cause not only because it’s a worthy goal but also because donating provides them with positive reinforcement and emotions, helping to alleviate their own pain and problems, bit by bit.
Our clients
Trusted by top organizations.
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TESTIMONIALS
What our clients have to say.
Michael Schmitz VP Strategic Partnerships, Recarbon Inc
Beacon is a top-notch design firm, that is remarkably responsive and super easy to work with. Their team is really talented, and really "got" what we were looking for—practicing (not preaching) human-centered design. At the project onset, they provided a comprehensive work plan that outlined exactly what was going to happen and when in order to meet the deadline. They were able to create an attractive, effective, and fresh visual language for our organization in only a few short weeks. Their project manager offers lightning fast email replies so I never have to wonder what’s going on. I wholeheartedly recommend The Beacon Design Collective Inc.
Tara Bojdak Manager, Communications, Carbon Engineering Ltd
Dani Vachon and the Beacon Collective are absolutely wonderful to work with—so much so that this is now the second organization at which I have chosen to work with her team for our design needs. Dani has an impeccable eye for creative design, is incredibly responsive and communicative, and has never missed a deadline (despite us often bringing projects with complex, technical content and tight turnaround times). She is a delight to work with and consistently makes my job easier. I wholeheartedly recommend Dani and the Beacon team.
Jennifer Gosse Director & Environmental Specialist, Black Fly Environmental
When my partner asked me, 'If money were no object, would you still choose Beacon?' I said, "Yes". I've worked with other agencies before, and they just don’t compare to Beacon.
Elijah Moses Social Architect + Avenues Architect, Urban Equity Consulting Group
As a consulting firm that is often pulled to delivery high-quality work, working with Beacon Design Collective was a great choice. The team is responsive, possesses a keen eye for design, met the respective deadline, and satisfied our budget requirements. We will continue to return to Beacon Design for future work and potential partnership opportunities.
Braeden Lentz Development Director, Working Families Party
Beacon helped us to tell our story, address the complexity of communicating our mission and programs, and introduce ourselves to new funders, all in a clean and compelling way. We've been able to double our budget, and grow our staff and our impact, so I could not be more thrilled with the results.
Who you’ll be working with
The talent behind Beacon.
Dani Vachon
Managing Director
As proprietor of the business, Dani delivers strategy and quality control for our company’s projects.
With 24 years of experience as a designer, manager, and entrepreneur, Dani combines her background in illustration with precise technical knowledge of design, a highly organized approach to business, and a deep understanding of exceptional communications. She works closely with each client and her creative teams to develop an approach that fulfills the client brief and seamlessly connects with the target audience
Dani is certified in graphic design and network climate action, and has facilitated other language versions of assets, including in French, Punjabi, simplified Chinese, and traditional Chinese.
Casey Slater
Project Manager
With extensive experience in design and print, Casey manages every stage of our projects, ensuring clear, streamlined, and effective workflows.
Casey’s background in graphic design enables them to liaise seamlessly with our clients, and their digital/pre-press knowledge is invaluable in ensuring that all print project requirements are implemented to produce perfect products, every time. Versatile and well-versed in fast-paced, time-sensitive, creative settings, they are a core part of Beacon’s exceptional client service and support.
Jaz Rodriguez
Lead Designer
As lead designer, Jaz designs beautiful and innovative assets for our clients.
With eight years of experience in both print and digital design, and 15 years in process and quality control and management, Jaz has worked for varied clients, including NGOs, logistics and transportation firms, health and well-being organizations, marketing companies, and governmental bodies.
She holds a degree in Industrial Engineering with a minor in Manufacturing, and a diploma in Organizational Development. Jaz is Spanish first language, is fluent in English, and has experience formatting online articles in French, Arabic, and German.
Matt Turner
Lead Content Strategist
As a lead content strategist, and our chief copywriter and copyeditor, Matt is experienced in writing in a wide range of styles, generating creative text concepts, and editing highly varied content.
Due to his experience writing on diverse projects, he understands the importance of knowledge translation. To every assignment, he brings empathy, flexibility, and intellectual rigour, ensuring that the client’s voice is amplified and audiences are recognized, informed, and inspired.
Matt holds a B.A. in English (Honors) (University of Ottawa) and a Certificate in Journalism (Langara College).
Anile Prakash
Senior Designer
Anile is a senior designer with 17 years of experience working in support of the culture, education, and nonprofit sectors.
Anile brings to the table deep expertise of design principles and a high level of accuracy in her work. Over the past decade she has been creating educational tools for youth and supporting Indigenous communities through communication.
Anile holds qualifications in design, illustration, and web-authoring from Dawson College, and is fluent in French and English.
Michan Rosen
Graphic Designer
As a graphic designer and accessibility lead at Beacon, Michan delivers creative designs and leads training, procedure, and quality.
Detail-oriented and an honest listener and communicator, Michan ensures that accuracy and clarity are at the centre of her design work.
Michan is certified as an Education Assistant (Seabird College), in Bookkeeping for Small Businesses (University of the Fraser Valley), and in Social Media Marketing (Jelly Marketing).
Results guaranteed
Trusted by leaders like you.
Ready to be our next success story?
Book a call our get in touch below!
*If we’re not able to grow your donation rates through your website by 25% within our project term, we’ll refund the web development portion of the project scope.